This shopping feature will continue to load items when the Enter key is pressed. Please try again. Sehr umfassend, könnte aber etwas stärker auf die Praxis Bezug nehmen. February 13, 2020. We build your dreams and visions. It is fascinating reading for anyone interested in how the human brain actually works, and if you are like me, you won't be able to put it down until you have read the whole thing. Early UI practitioners were trained in cognitive psychology, and developed UI design rules based on it. The author's figure / ground example followed by the quote about how software engineers expect users to see what is actually on the screen should be taught in CS courses. If you are curious about the human mind, you will enjoy this book: if you are a designer, you need it." Highly recommended for designers and anyone interested in design, Reviewed in the United States on March 25, 2018. Mind Mage and the Multiverse. Was aus den einzelnen theoretischen Aspekten nun wirklich folgt bzw. "...easy and captivating reading, something not commonly encountered in a nonfiction work on an important subject…software developers and anyone else who may be concerned with designing good user interfaces should read this book." --Don Norman, Nielsen Norman group and Author of Design of Everyday Things, revised and expanded edition, "Need to know about how things really work in the mind of your users? The approach is thoroughly practical and avoids getting bogged down in the neuroscience itself. "…the authors provide an excellent selection of topics and examples that constitutes necessary knowledge for everyone involved in designing user interfaces, and perhaps even all software engineers…The book is easy to read for novice audiences, students and particularly practitioners. I think this speaks volumes about the book's accessibility to someone at any level of knowledge about the subject matter. Design and the Elastic Mind considers these changes in behavior and need. But as the field has evolved since the first edition of this book, designers enter the field from many disciplines. So nimmt man hauptsächlich theoretisches Wissen mit. Designing with the Mind in Mind by Jeff Johnson. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. Reviewed in the United States on September 27, 2018, Despite all the good reviews I didn't have high expectations about the quality of the content but boy oh boy, I was wrong and literally surprised by the precise focus on managing user cognitive behaviour and how UX/UI to accommodate for such techniques. --SlashDot.org, April 28, 2014, "In this valuable traversal of human cognition, Jeff Johnson illuminates its operation and exposes everyday fallacies and misunderstandings through examples and explanations. A must foundation for UI designers. The author's figure / ground example followed by the quote about how software engineers expect users to see what is actually on the screen should be taught in CS courses. REALLY? --ComputingReviews.com, Aug 28, 2014. I met Jeff at CHI 2018 and he was kind and eager to discuss how his book could be improved. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. Please try your request again later. A must foundation for UI designers. The Design of Everyday Things: Revised and Expanded Edition, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter), The User Experience Team of One: A Research and Design Survival Guide, Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design, Laws of UX: Using Psychology to Design Better Products & Services, 100 Things Every Designer Needs to Know About People (Voices That Matter), Handbook of Usability Testing: How to Plan, Design, and Conduct Effective Tests, Designing for the Digital Age: How to Create Human-Centered Products and Services, Communicating Design: Developing Web Site Documentation for Design and Planning (Voices That Matter), Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems, About Face: The Essentials of Interaction Design. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. He is a member of the ACM SIGCHI Academy and a recipient of SIGCHI's Lifetime Achievement in Practice Award. It is well illustrated with plenty of examples." There was an error retrieving your Wish Lists. DWTMIM is a book every designer needs to read, if only to understand why your brilliant user experience might not actually work in reality, and what brain science suggests you do about fixing it." It is tapping into the way your mind groups together things like shapes or colors. It is quite unfortunate that nobody cares to impart and share such relevant training sessions to the needy. Following on from Johnson's earlier book GUI Bloopers, in this one he describes the neuropsychology behind good GUI design. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required. Each chapter focus on a particular limiting aspect of the human mind, including priming or experience bias in our perceptions, looking for visual structure, poor quality of color and peripheral vision, the high cognitive load of reading…"--ProtoView.com, April 2014, "What's really good about the book is that Johnson provides ample details about the topic, but doesn't reduce it to so just a set of rules or mind-numbing (and thusly unreadable) checklists. When you click on that chapter's arrow to close it, the PREVIOUS chapter's arrow gets promoted. November 2013, Vol 44, No. Well structured and well referenced book. His synopsis of the topics provides the reader with a broad understanding of the topic and what they need to do in order to ensure effective UI design is executed." Something went wrong. Some things are relatively obvious and known, but the strentgh of the broad approach with a lot of examples and a firm background provides good advice even for experts. We endeavour to make every website feel like a comfortable and inviting space to the virtual guests. In this completely updated and revised edition of Designing with the Mind in Mind, Jeff Johnson provides you with just enough background in perceptual and cognitive psychology that user interface (UI) design guidelines make intuitive sense rather than being just a list or rules to follow.